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| #143809 in Books | 2007-06-05 | Ingredients: Example Ingredients | Original language:English | PDF # 1 | 9.20 x.90 x7.30l,1.53 | File type: PDF | 480 pages||12 of 12 people found the following review helpful.| This is an old edition|By Edvin|Do you realize that "Web Analytics 2.0" is the second edition of this book? This is marketing at its best; I ended-up buying two different versions of the same book without knowing it! What's even crazier is that there is no reference to this book in the new edition. The die-hard fans may argue that they are different books; but,|From the Back Cover||Develop a Successful Web Analytics Strategy |A Step-by-Step Guide |Learn web analytics the right way with this unique, thoroughly modern guide to today's web analytics challenges and opportunities. Written by an in-the-trenches
Written by an in-the-trenches practitioner, this step-by-step guide shows you how to implement a successful Web analytics strategy. Web analytics expert Avinash Kaushik, in his thought-provoking style, debunks leading myths and leads you on a path to gaining actionable insights from your analytics efforts. Discover how to move beyond clickstream analysis, why qualitative data should be your focus, and more insights and techniques that will help you develop a customer-cen...
You easily download any file type for your device.Web Analytics: An Hour a Day | Avinash Kaushik. I was recommended this book by a dear friend of mine.
